What Is Lemonade Stand?
Lemonade Stand is a classic business simulation game where you run a roadside lemonade stand for 14 days. Each morning you receive a weather forecast, check your inventory, buy supplies in bulk, set your price, and decide how much to spend on advertising. At the end of the day you see exactly how many customers showed up, how many cups you sold, and whether you made a profit.
How It Works
Customer demand is driven by four factors: weather conditions (hot days bring triple the traffic), price elasticity (lower prices attract more buyers), advertising spend with diminishing returns, and a weekend multiplier. Random events — a health inspector visit, a competing stand, or a newspaper feature — keep every run unpredictable. Bulk supply discounts reward forward planning, while overstocking in bad weather eats into your margins.
Frequently Asked Questions
How do you play Lemonade Stand?
Each morning you check the weather forecast and your supplies, then decide how many cups to make, what price to charge ($0.25–$5.00), and how much to spend on advertising ($0–$20). After you open for business, customers arrive based on weather, price, advertising, and the day of the week. You earn money from sales and try to maximize total profit over 14 days.
What is the best price for lemonade?
The optimal price depends on the weather and competition. On hot sunny days customers are willing to pay more, so $1.50–$2.00 can work well. On cloudy or cool days, a lower price like $0.75–$1.00 attracts more buyers. Experiment and watch your sell-through rate to find the sweet spot.
How does weather affect lemonade sales?
Hot sunny weather triples customer demand — it is the best day to stock up and advertise heavily. Cloudy weather slightly reduces demand. Rain cuts customers dramatically and means you should make fewer cups to avoid waste. The forecast is not always accurate, so there is always some risk!
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Last updated: March 2026